Second Guessing Yourself?

55% of women second guess their decision to start a business.  

An article published at the beginning of 2020 by the Journal of Behavioral and Experimental Economics found that people who second-guess themselves make considerably worse decisions than those who stick with instinct. 

So why do women second guess themselves when they want to start a business?

Women do not believe they possess adequate entrepreneurial skills as much as men do. 

What?? I know, it’s ridiculous! 

But you know what? It’s actually not about the skills per se, because every single new entrepreneur regardless of gender is a novice in this new world. 

Statistics show there is no real difference in the skill sets of male and female business owners.

So what’s the difference? 

Perception and confidence!

Only 39% of women think they are capable of running their businesses, compared to 55% of men. 

It’s time we take action to build our confidence. We must believe we have what it takes.

And while I’m at it, let’s chat about some more stats…

62% of female business owners are between 40 and 59 years old. 

I’ve talked with so many women who think they are too old to make a career shift. Well I’m here to tell you that the older you are, the more you are primed for success. 

You have the perfect blend of personal experience and professional talents to blow this entrepreneurial thing out of the water.

It just takes building your confidence and shifting your perception. 

Out of all women-led companies, only 2% generate more than $1 million. Some of the 2% are my mentors. I have learned directly from them and here’s what I know:

No one is going to change those stats for us, we need to be part of the solution.

Are you ready?

I’m looking for 5 women who are still in their corporate jobs and want to get their consulting or coaching business idea out of their head and into their bank account in the next 90 days.

Send me an email at support@carriekohconsulting.com if you want to explore this opportunity or are curious if it’s right for you.